Shouting gets attention.
A reason gets you chosen.

Your story is that reason.

Finding your reason
to be chosen

Your audience may find you, but without a reason to choose you, they won’t. And that hurts growth.

Finding that reason begins with the story you think they see because it’s rarely the one they actually see.

Through our StoryFinder™ Q&A with you, your team and clients, a story AI won’t find alone is revealed.

Captured into a CompellingStory Playbook, here is your best story, and one your competitors can’t tell.

Now, when your business speaks, your audience has a reason to choose you.

CompellingStory StoryFinder method: Captured, Curated, Composed, Chosen

The story you tell
matters everywhere

Your story isn’t just words for your marketing and sales.

It’s everywhere your business speaks: your teams, client conversations, HR and yes, AI too.

Tell it well, and what you already invest in to tell your story will now work even harder because your audience has the best possible reason to choose you, not your competitors.

A I
When people ask AI about you, what do they hear?

C L I E N T S
Do your clients know why they chose you?

C O M P E T I T O R S
Can your audience tell you apart from competitors?

P A R T N E R S H I P S
Why do your parthers choose to work with you?

R E C R U I T M E N T
Do the best people see a reason to join you?

R E F E R R A L S
When people recommend you, what reason do they give?

S A L E S & M A R K E T I N G
Do your prospects hear a reason to choose you?

T E A M
Does your team tell your best story?

Quotation mark

I know Simon is passionate about how businesses communicate everything they do and stand out from others, and he helped me achieve exactly that.

Chris Brady
MD, The 4UK Group



Quotation mark

‍CompellingStory have been great to work with, asking the right questions to get to the heart of what you're trying to say.

Gary Da Costa
Director & Founder, Kamryc


Quotation mark

Simon is always thinking ahead. He takes the time to understand what we need and consistently delivers solutions that add real value.

Vicky-Anne Groves
Corporate Global Event Manager



Quotation mark
Quotation mark

Simon is professional, approachable, and genuinely committed to delivering high quality work. He values collaboration and communicates clearly.

Jordan Daniels
Founder, Digital Cre8




Does your audience ever
compare, overlook or forget you?

Discover your reason to be chosen.

It begins here, with a complimentary 20 minute Discovery Call…

Does your audience ever
compare, overlook or forget you?

Discover your reason
to be chosen.

It begins here, with a complimentary
20 minute Discovery Call…

Close up look

  • What you’re struggling with

  • What you want to achieve

  • What it’s costing the business

CompellingStory logo symbol

Strengths & gaps

  • What’s working in your story

  • What’s getting lost and not told

  • Where it holds you back

CompellingStory logo symbol

Your best story

  • How StoryFinder™ could help

  • One idea to use straight away

  • A clear next step to take

CompellingStory logo symbol

Introducing the founder
Simon Saunders

Behind every SME is a founder whose story shapes their business.

Simon began as a creative, the start of 35 years in sales and marketing. During Covid, he offered free help to founders, and nearly all could describe what they did but struggled to explain why someone should choose them. That was the moment CompellingStory was born.

READ OUR STORY →

Introducing the founder
Simon Saunders

Behind every SME is a founder whose story shapes their business.

Simon began as a creative, the start of 35 years in sales and marketing. During Covid, he offered free help to founders, and nearly all could describe what they did but struggled to explain why someone should choose them. That was the moment CompellingStory was born.

READ OUR STORY →